Privacy Policy
Privacy Notice at a Glance
This section provides a summary of how IntelliTeq Limited (“we” or “us”) use personal data in connection with the Billions4Millions business to business campaign.
Who are we?
IntelliTeq Limited is the data controller responsible for personal data collected through the Billions4Millions campaign.
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What data do we collect?
Technical and usage data such as IP address, device and browser information, pages visited, actions taken, referral source, approximate location, and form submissions where applicable.
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Why do we collect your data?
To measure website and campaign performance, understand marketing effectiveness, personalise content and communications, and support B2B sales and CRM activity.
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How do we use your data?
For website analytics, campaign attribution, lead tracking and scoring, personalisation, and sales follow-up.
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What is our legal basis?
We rely on consent for the use of non-essential cookies and tracking technologies. Where applicable, we rely on our legitimate interests to analyse and improve our website and campaign performance, manage B2B marketing relationships, and support sales and CRM activity, in a way that does not override your rights and freedoms.
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Do we share your data?
We share data only with trusted third-party processors, including HubSpot.
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Where is your data stored?
Personal data may be stored or processed outside the UK or EEA, with appropriate safeguards.
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What are your rights?
You have rights to access, correct, erase or restrict your data, object to processing, request data portability, and withdraw consent.
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1. Introduction
This Privacy Notice explains how we process personal data collected through the Billions4Millions B2B campaign.
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2. Third-Party Processors
We use HubSpot to manage customer relationships, marketing communications, analytics, website tracking and CRM activity.
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3. Personal Data We Collect
IP address, device and browser information, pages visited, actions taken, referral source, approximate location, and form submissions (which may include business contact details such as name, company, job title, and business email address).
4. Purposes of Processing
Website analytics, campaign tracking, content personalisation, CRM and sales activity, and lead scoring.
5. Lawful Basis
Consent is relied upon for the use of non-essential cookies and tracking technologies. Legitimate interests are relied upon to analyse and improve our website and campaign performance, conduct B2B marketing analysis, manage CRM and sales activity, and pursue our commercial interests in a proportionate and expected manner.
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6. Data Storage and Transfers
Personal data may be stored or processed outside the United Kingdom or European Economic Area (EEA). Where this occurs, we ensure appropriate safeguards are in place, such as the UK Addendum to the EU Standard Contractual Clauses and appropriate technical and organisational measures, to protect your personal data.
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7. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes set out in this Privacy Notice, including campaign analysis, marketing evaluation and sales follow-up, unless a longer retention period is required or permitted by law. Data collected via cookies and tracking technologies is retained in accordance with our cookie settings and retention configurations.
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8. Automated Decision-Making and Profiling
We may use limited profiling, such as lead scoring, to support our marketing and sales activities. We do not make decisions about individuals based solely on automated processing that produce legal or similarly significant effects.
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9. Your Rights
You may access, rectify, erase, restrict or object to processing, request portability, and withdraw your consent at any time. Where processing is based on consent, withdrawal will not affect the lawfulness of processing carried out before consent was withdrawn.
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10.Privacy policies of other websites
Our websites may contain links to other websites. Our privacy policy applies only to our websites, so if you click on a link to another website, you should read their privacy policy.
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11. Changes to our Privacy Notice
We keep our privacy policy under regular review and make any necessary changes. If we make significant changes to this privacy notice, we may notify you proactively by email and via prominent notices on our website. This privacy policy was last updated in January 2026.
12. Contact
If you would like more information on your rights, or you want to exercise them, please email us at DPO@IntelliTeq.co.uk. We constantly monitor our emails and we will do our best to respond to you quickly.
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Alternatively, you can contact our Data Protection Officer in writing at: The Data Protection Officer, IntelliTeq Limited, 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ.
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If you have any concerns about the way we use your information, you have the right to complain to the Information Commissioner's Office, which regulates the use of personal information in the UK, by calling 0303 123 1113 or via www.ico.org.uk/make-a-complaint/.